Packaging design
Once I had completed The Milk Maids brand identity design & development "The Journey ft The Milk Maid" Jody reached out for further creative - packaging design for her 100% all natural hand made goats milk products! You can see more of this brand build journey via home page under The Milk Maids parts 1 & 2. I absolutely loved designing not only the packaging, but helping Jody established her look & feel via design & contextual Thought Creatives. Business is not a system, it's a personality & this day & age you need to give your more than, this is what I aim to give you.
Utilising & bringing in designed elements from her brand build - such as the illustrations of soap icons, patterns, banners, dog/goat illustrations I had drawn up early on - all these small but important details help build a story & then extend to other areas of your visual identity & branding - here as seen on labels/tags.
Above: front of soap packaging
Above: back of soap packaging
Loz x
--
I'm on a mission to change the way branding is seen & done. Since the beginning of my journey (in an offical sense as a creative service & offering circa 2015) I noticed there was a gap in the market.
Over the course of 2018-2019 I have worked on implementing new processes that give a brand’s identity a real personalised & humanised vibe, bringing in aspects of the marketing disciplines to achieve an identity that has contextual meaning & a story.
Humans want to do business with humans , not a systematic robot , they crave connection & want a solution. So, I am not just a graphic designer or designer of an identity - I am a designer of a personality.
--
connect with me
email: admin@lozchaidesign.com or via contact tab
fb journey: www.facebook.com/lozchaidesign
ig: @lozchaidesign
blog: www.bylozchai.wordpress.com
