When it comes to your businesses identity ( plus all the in between) I have a fierce passion to help you establish with confidence. Knowing you have an identity that aligns with who YOU are, matches the quality of your services & more importantly has contextual story meaning to connect on an emotional level with your audience.
This is where "Thought Creatives™" come in. (pictured above)
These are descriptive phrases that I’ll come up with to help create a foundation of meaning & a tone of voice.
Helps guides the design of logos & other visual pieces because it brings in the values & offerings of the business which must be reflected throughout the rest of the identity.
It’s building on a story to birth voice as every business requires their own unique voice to be memorable.
The statements are applied throughout the design of other marketing materials too.